Risk and Reputation: Executive Leadership Programme for the Age of AI, Crisis and Uncertainty

Executive keynotes, masterclasses and workshops

In a world where disruption is the new normal, organizations need more than a crisis communication plan. They need leaders who can anticipate change, inspire confidence, and make critical decisions under pressure. Risk and Reputation is an international executive programme developed for organizations that want to strengthen resilience, protect reputation, and lead with confidence. In an era shaped by artificial intelligence, cyber threats, geopolitical uncertainty, media spins, and rapidly evolving stakeholder expectations, understanding how to monitor issues and manage crises is crucial to the success of any business, organization or government entity.

The programme is delivered by two internationally experienced strategic communication advisors who combine European and North American perspectives to create a unique and practical learning experience.

Together, Katja and André have developed Risk and Reputation. A next generation executive programme, Risk and Reputation focuses on crisis communication, leadership development, organizational resilience, behavioural psychology, artificial intelligence, cybersecurity awareness, reputation management, and practical decision-making under pressure.

Unlike traditional training programmes, Risk and Reputation is built around immersive executive simulations, real-world case studies and interactive workshops. The trainings present strategic leadership exercises that reflect the complexity of today's fast-paced information age. Participants are challenged to respond to evolving crisis scenarios that challenge their critical thinking and decision making. These scenarios include AI driven misinformation, stakeholder expectations, toxic workplace behaviours, media scrutiny, board-level decision making and other considerable factors.

At the heart of Risk and Reputation is a simple belief: the only organizations that will survive are those with leaders who are trained and prepared for ANYTHING. Participants leave with practical frameworks, internationally recognised methodologies, and actionable tools that can be implemented immediately within their organizations.

The programme is designed for CEOs, executive teams, board members, communication professionals, HR leaders, government institutions, critical infrastructure operators, multinational corporations, healthcare organizations, financial institutions, energy companies, NGOs, and organizations committed to building long-term resilience.

  • learning about identifying and preparing for business issues and crises
  • evaluating organizations, vulnerabilities, and potential for issues to explode into a crisis
  • anticipating issues that may become a crisis for gaining support from senior management
  • quantifying financial impact of a potential crisis
  • developing realistic crisis communication plans
  • identifying stakeholders and prioritizing actions for those most likely to get involved
  • leveraging high-tech and low-tech communication tools
  • understanding and using social media effectively in a crisis
  • developing strategy and messaging for employees, customers, media, and other critical stakeholders
  • crisis management technology
  • using AI to support planning and response
  • measuring communication effectiveness

More from Katja Fašink

  • Katja Fašink - Katja Fašink, award-winning crisis communications leader and CEO of Key7 Communications & Cyber Security. Keynotes, trainings, media and CV.
  • Curriculum Vitae - CV of Katja Fašink: CEO of Key7, former Chief Communications Officer of ELES, expert in crisis communication and critical infrastructure.
  • Key7 Communications & Cyber Security - Key7 unites crisis communication and cybersecurity: 24/7 crisis management, reputation recovery, NIS2 readiness and scenario-based simulations.
  • Gmedia Energy Media Platform - Gmedia: multilingual media platform, expert council and studio connecting credible voices on energy and critical infrastructure.
  • WCFA Davos Communications Awards - Katja Fašink's WCFA Davos recognitions 2021-2026, including Best Crisis Communication Leader 2025 and awards for corporate affairs and reputation.
  • Forbes Communications Council Leader - Katja Fašink, Crisis Communications Member Leader at Forbes Communications Council, on crisis, infrastructure and reputation.
  • PRCA Slovenia Chapter Chair - Katja Fašink chairs the PRCA Southeast Europe Network Slovenia Chapter, promoting professional standards and ethical practice in public relations.
  • Communication Days 2026 Rovinj - Katja Fašink on the Woman.Comm panel Breaking Barriers, Shaping Narratives at Communication Days 2026 in Rovinj, Croatia.
  • ERAC Appreciation Award 2025 - Katja Fašink received the ERAC For Safer Tomorrow Appreciation Award 2025 for contributions to public safety and communication.
  • SPORT 2026: On the Path of Winners - Katja Fašink at DELO's SPORT 2026 conference in Ljubljana on the round table From Talent to Icon: how to create a top athlete.
  • PRO PR Conference Montenegro 2026 - Katja Fašink's Uncensored Crisis Communication talk at PRO PR Conference Montenegro 2026 on leadership, trust and crisis management.
  • World Boxing Federation Licensed Manager - Katja Fašink is the first female WBF licensed boxing manager and manager of Slovenian world boxing champion Ema Kozin.
  • Key7 Crisis Readiness & Cyber Resilience - Scenario-based crisis preparation, reputational defense and cyber resilience for complex organizations, led by Katja Fašink at Key7.
  • Gmedia Energy Platform - Gmedia connects energy, infrastructure and crisis readiness through media and leadership formats with expert voices and decision-makers.
  • International Advisory Work - Katja Fašink's advisory work with WCFA, PRCA and Forbes Communications Council on communication standards and strategic risk.

Contact: katja@key7.si